Monday, July 16, 2012
When Companies Care
A few weeks ago, I wrote this review about our experience taking the kids to go see Sesame Street Live: Elmo Makes Music. We had a wonderful time, but the snowcones we bought as treats had too much dye in them and hurt their tummies (and made their poop blue for days!)
I wrote a letter to Sesame Street and the Vee Corporation, which runs the live shows for Sesame Street, and detailed our whole experience, with a link to the post. This is the response I received a couple of days ago form the Vee Corporation:
Thanks very much for writing! We appreciate your show review as well as your concerns. We apologize that the snow cones diminished your live show experience and we take your feedback very seriously.
Although this is the first snow cone complaint we’ve received, we will review how they are being prepared. The negative effects you and your family experienced indicate that too much coloring was added, but please be assured that we only use FDA approved coloring in our products.
They also offered my family four vouchers for next year's show, which was of course, awesome. I accepted them, and I am already looking forward to next year's show. I felt like they really listened to me and care about the adverse effects we experienced. All I wanted was for someone to take a look at the snowcones and think about the amount of dye that goes in them, and I really believe that someone is going to.
I feel like this really did help to restore the trust I have in Sesame Street as a brand. Sometimes people, and companies, mess up. Often times, we feel like the corporations are so big that we don't have a voice, so we don't even bother to speak up. Obviously, some companies still care about their fans and customers, and I am so glad that Sesame Street is one of them.